BI Dashboards & Reporting
I build dashboards executives open every morning, not the kind that get made once and forgotten. Power BI, Tableau or Looker Studio, depending on where your data already lives. The test I hold every report to: what decision does this change?
The Problem
Most dashboards fail silently. Teams build them in isolation, hand them off, and they gather dust. Or they get opened, but nobody trusts the numbers. Or they're so slow and fragile that one schema change breaks everything.
What You Get
A dashboard tied to a real decision (not just metrics for metrics' sake)
Performance-optimized queries and cached data layers
A maintenance-first design so you can own updates without breaking things
One-page snapshot + drill-through depth for stakeholders at every level
Relevant Work
Enterprise Reporting Migration — Multi-Region Retailer
Led a two-year enterprise-wide initiative to migrate all analytical reporting for a major multi-region retailer from third-party tools to a fully owned, in-house reporting stack.
Multi-Channel Attribution Reporting — Web and App
Built a unified multi-channel attribution reporting framework covering all web and app traffic across multiple regions, giving stakeholders clear visibility into channel performance.
Market Tracking and Analytics Platform — Pharma
Market comparison and performance tracking dashboards, plus an analytics application for streamlining forecasting and modeling workflows.
Questions
Which tool should we choose: Power BI, Tableau, or Looker Studio?▾
Depends on where your data lives and your team's technical depth. Azure/Microsoft = Power BI. Google-native = Looker Studio. Need maximum interactivity = Tableau. I'll help you decide based on your constraints.
How long does a dashboard build typically take?▾
A single dashboard is usually 4-6 weeks. Multi-dashboard work or complex federated setups take 3-6 months. I'll give you a clear timeline once we've discussed your data.
Do you handle data infrastructure, or just the dashboard layer?▾
I build dashboards on top of whatever you have. If your data layer is messy, I can clean it up as a separate engagement. I'll flag if infrastructure work is needed before we start.
Ready to get started?
Let's talk about how this service fits your needs. Book a call or send a message.
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